Do you want to improve your website’s lead generation and sales? Without leads that can be turned into potential sales, you can’t run a successful company. Since, at the end of the day, you want to turn your website visitors into subscribers and clients, lead generation should be a top priority for all companies. We’ll show you how to generate leads in WordPress in this post.
How do you use your WordPress website to generate leads?
Digital marketing experts would tell you that the best way to generate leads is to first think for your audience and make your platform as user-friendly as possible.
Following are a few ways for increasing the leads for your business on WordPress.
Use Comments to Generate Leads in WordPress :
Commenting is the simplest way to increase user engagement. The default WordPress comment method, on the other hand, isn’t very good at getting back users who leave comments.
After leaving a comment on a blog post, visitors are usually guided to the same blog post or website. To keep these people from leaving after posting, redirect them to a new page – preferably a thank you or special offers page – so that they have a reason to continue.
The plugin simplifies comment management by:
In WordPress, add a subscription option for comments.
Capture Leads by Redirecting commentators to a thank you page.
Set a certain word limit and disallow Commenting above a certain word limit.
Allow Comment Subscriptions in WordPress by Adding a Comment Subscription Option.
As previously mentioned, WordPress does not give users any updates after they leave a comment. The user will have to manually return to your site to see if their comment has been responded to.
You can notify new person when they responds your post photos videos by comment subscription feature. This leads to brand awareness and discussion among your subscribers.
Follow the process of below to add a comment subscription service to your WordPress site :
First Install subscribe plugin >>activate >>After Activation , go to Settings >>Now to Subscribe to Comments to customize the plugin’s Settings
Most websites can operate with the default settings. You may, however, go over the options and make any required adjustments.
WordPress Contact Forms for Lead Generation :
In WordPress, the most common way to generate leads is through contact forms. However, most WordPress contact form plugins are either too complicated or do not integrate with your email service provider.
Lead generation forms collect vital information such as email addresses, phone numbers, and addresses in order to communicate information later. Some websites may also include a personalized question in their registration form to categorize customers and automate email campaigns.
You can convert your leads into paying customers with the help of your marketing and sales teams.Only you have to select lead generation form from plugins and just embed to your website.
It is the most user-friendly method for adding contact forms to your WordPress website.
You can customize marketing services such as email marketing tools and CRM platforms with the help of contact forms for example WPForms.There is free form of WPForm which allow you to do Constant Contact Integration, create newsletter etc.
Increase the Speed of Your Website:
Fast-loading pages are ranked higher in search engine results pages (SERPs).
Fast page speed results in a higher conversion rate, according to studies. In other words, the faster a webpage loads, the more likely it is that the user will perform the desired action on that webpage.
Your conversion can cost you if user navigate your website and has to wait more than a few second to load.You can also improve the speed of your website by storing your data in the cache history. Caching is the temporary storage of frequently visited data that enables the website to load quickly and easily the next time a visitor attempts to access that information. It will take a longer time to load if you use previously stored data from your website.
Your images should not be larger than necessary.It should be in correct format, like PNG’s with 16 colors, JPEG’s etc and well compressed for web.
We recommend using images with a width of 1500 to 2500 pixels. When images smaller than 1500 pixels are stretched to fill containers such as banners, they may appear blurry or pixelated.
That’s all I’ve got for now.
We hope this article was useful in teaching you how to generate leads in WordPress. You might also be interested in our ultimate guide to increasing WordPress speed and performance.